Advertising for leisure and HoReCa audiences in Spain
+ 1.2 million leisure lovers
A wide national network of venues and afterwork hotspots.
Afterwork drinks, dinner with friends, weekend outings: out-of-home leisure is where people try drinks, discover brands and decide what to do next.
At 014ON we build audiences from people who frequent leisure and hospitality venues, anonymously and in aggregate, and activate them in digital campaigns so your brand reaches the people who actually go out.
Who you reach
- People with an active social life during the week and at weekends.
- Patrons of bars, restaurants and afterwork venues.
- Segments by area, time of day and type of venue.
Which brands it suits
A strong fit for beer, wine and spirits, soft drinks, food, booking and mobility apps, and campaigns that aim to bring people to a specific venue.
How we activate it
We build the segment around your campaign goals and reach it wherever it consumes digital content, in a brand-safe environment:
